Friday, December 21, 2012

Lyst Doing $1M+ Sales A Month ? More Following Gucci There Than On TheFancy

Screen Shot 2012-12-20 at 17.18.32The whole fashion-meets-tech play is really only still emerging, with a wide gamut of businesses pimping various ideas from matching your personal tastes in clothes via your social graph, to literally mapping your body to fit custom-made items. But Fashion startups are notoriously guarded with their numbers. However, one startup has decided to break the mould. Lyst, which is a little like a Twitter for fashion which you can also buy from, has been around for about 18 months until it launched late last year. It's since picked up $5 million in funding and appears to be doing pretty well. CEO and co-founder Chris Morton revealed to us that while their 1 million-plus monthly unique visitors may 'look' puny, it's the $1 million-plus in sales every month that is making investors and customers happy. Both those numbers represent 1000% growth in 2012. Right now it's getting 60% traffic from the US, 30% from Europe and 10% Asia + Aus.

Source: http://feedproxy.google.com/~r/Techcrunch/~3/AqvRuGx00EE/

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